Get a DemoStart Free TrialSign In


Create Account
Book A Demo

OpenTelemetry™ is a trademark of The Linux Foundation®. Any references to OpenTelemetry™ are for informational purposes only and should not be construed as a declaration of endorsement or partnership. All rights related to any such references are reserved to OpenTelemetry™ and The Linux Foundation®.

  • maersk
  • gds
  • honest
  • xneelo
  • ringier

Trusted By Thousands

If you are looking for a way to effectively standardise your logs, metrics, traces and events then leveraging OpenTelemetry (OTel) alongside will make gaining end to end observability seamless. OpenTelemetry provides a data structure that enables automated analysis and saves engineers time by allowing them to essentially standardise any data from any source.

Instrument your applications with OpenTelemetry and ingest OpenTelemetry data into for complete visibility on the state of all of your components and associated infrastructure. is fully able to relay any captured telemetry data from the OpenTelemetry OTLP standard format so that you can use this data to create reports and dashboards as well as generate alerts and monitors.

Enable effective observability by using OpenTelemetry and in tandem by signing up for our 14-day free trial to start sending standardised data with no commitments.


Book A Demo

Want to request a demo or need to speak to a specialist before you get started? No problem, simply select a time that suits you in our calendar and a member of our technical team will be happy to take you through the platform and discuss your requirements in detail.

Book Your Demo
What Is OpenTelemetry?What Is OpenTelemetry?

What Is OpenTelemetry?

OpenTelemetry (also known as OTel) is an open-source project hosted by the CNCF (Cloud Native Computing Foundation) that provides a universal standard on how tracing, logging and metrics are all supposed to be propagated in order to work more efficently with existing observability platforms. It provides this standard by offering fully open sourced APIs, libraries, and agents especially suited for distributed tracing and observability.

An OpenTelemetry Protocol (OTLP) is a single correlated stream of data containing resources, traces, metrics, logs, and events. The OTLP provides an efficient way to stream all this information for further inspection and processing of all of this data.

One of the initial components you will need to leverage in order to benefit from using OpenTelemetry are their exporters. Exporters for OpenTelemetry provide a way for you to export data to your back end, from here any ingested data can now be analysed using an external tool of your choice.

As the popularity of OpenTelemetry grows, many developers are increasingly adding custom OpenTelemetry instrumentation to their code to trace specific execution flows that they wish to capture and analyse further.

Why Use OpenTelemetry?

Modern data analysis systems benefit from using logs, metrics, traces and events, along with time-series metric analysis side by side. This means that in order to achieve complete observability, it is important that your tool is able to leverage all of this data together.

As applications become more complex and additional services are involved in serving user traffic and completing transactions, it becomes even more necessary to understand how requests traverse our services and how each service contributes to overall latency.

This can be understood further by analysing our distributed tracing data. OpenTelemetry can standardise traces which capture information such as the latency of user requests and how long it takes each microservice to return a response.

As it can be a highly painstaking process for developers to inject their preferred telemetries within the code by instead opting to use OpenTelemetry they can now have a consistent experience that every library and framework is able to implement.

Using OpenTelemetry offers a straightforward way to tie all disparate data together into a coherent picture which leads to reduced overheads within the development cycle and a reduced total cost of ownership (TCO).

Why Use OpenTelemetry?

Companies Feel The Difference When They Use

"Internally, has made it easier for us to provide better support for our customers, since finding individual messages based on various data in the payload has become easier.

At Youredi, pretty much everyone from our technical support teams through to our professional services teams uses"

Mats von Weissenberg, CTO @ Youredi

Youredi testimonial

"One thing is certain when operating in the startup space, a strict budget. Before we make any purchase decision to use a SaaS platform, we need to validate the benefits of the platform and more importantly the team behind the platform.'s customer support team stood out. Right from the beginning, the team was there to answer questions and walk us through the process."

Ioannis Sintos, Co-Founder & CIO - Uizard

Uizard testimonial offers our company an excellent solution of ingesting our logs, we recently had to do quite a few updates on the platform since the previous service owner in our company left and didn't want to do them, was of great assistance throughout the whole process.

Thierry Gysin, Co-Founder & CIO - Ringier

Ringier testimonial For OpenTelemetry For OpenTelemetry for OpenTelemetry is a secure, compliant and production-ready distribution of the OpenTelemetry project that provides unified analysis and complete centralisation of any data types.

By using for OpenTelemetry, we make instrumenting your applications far easier so that you can send correlated metrics and traces with ease. for OpenTelemetry also collects metadata from your data sources to make correlating application performance data an intuitive process.

As all major observability vendors are responsible for supporting the OpenTelemetry protocol it is important to future proof your operations by selecting a compliant and secure analysis service that is already compatible with OpenTelemetry.

Every observability platform that is looking towards the future is making sure to offer their support to OpenTelemetry because the project does so well in solving a painful, disparate, and heavily siloed issue affecting data ingestion.

Out Of The Box Instrumentation

Use our OpenTelemetry data source integrations to streamline the collection of your application datasets from across your business. can be used agentlessly to reap the benefits of out of the box instrumentation for popular libraries and platforms including data source compatibility with Kubernetes, Docker and Node JS.

View all of our source integrationsgo
Out Of The Box InstrumentationOut Of The Box Instrumentation

Notifications For Every Alert Type

Monitor services and applications with powerful alerts notifying you when metrics, traces and logs are generated from encountering anomalies or reach unexpected spikes. The alerting and notifications centre includes integration with Jira, OpsGenie and Slack as well as ServiceNow and Pagerduty as standard.

Discover more about alertinggo
ISO27001 Certified

Security and Compliance

As the security and privacy of your operational data is our primary focus and is held to the highest regard across all of our systems you’ll be glad to know that is ISO certified and audited by a UKAS certified auditor. We also operate in compliance with GDPR, HIPAA and SOC2 as well as also being a PCI compliant service provider.

Read all security standardsgo

Start your 14 day free trial today to get started

Enter your work email below to get started with your free fully featured 14-day trial of

Create Account

© 2023 Ltd, All rights reserved.